Coworking Customer Journey to get and retain clients

customer journey

What is the Coworking Customer Journey? Last November at Coworking Europe Conference, together with my colleague and consultant Alexandra Ramió, we gave a talk about the Coworking Customer Journey; a handy marketing tool to design the user experience and the entire journey the member take in coworking spaces since he or she is interested in […]

How to define the coworking pricing model

Coworking is a hospitality business; meaning it offers services to a community in order to provide the best working experience and the proper working environment to ensure the success of community members’ projects and businesses. Coworking sells memberships and other complementary office services, which may or may not be included in the membership plan. These […]

Dos and donts on marketing and communication for coworking spaces

Marketing and Communication are of high importance to reach out your potential coworking community and partners, as well as to launch and strengthen your company branding. Today we suggest you some dos and donts that will help you to avoid some common mistakes as well as to improve your Marketing and Communication plan, particularly if […]