Customised Mentoring Program for Coworking and Coliving Operators

Practical, customized and strategic mentoring course for the management of coworking and coliving spaces by experts from different business areas.

If you are a new operator in the sector or you are an operator who wants to improve some aspects of space and community management, this mentoring program is for you.

Coworking spaces have become the new office, and coliving spaces the new home.
Nowadays more than ever people demand more flexibility, accessibility and collaboration in their working and personal lives. Both models, Coworking and Coliving, have come to stay.

+10 years in the coworking industry
We are the first coworking and coliving consulting firm operating globally from Europe. HWL collaborates with a multidisciplinary team of experts specialized in co-culture and new models of working and living.

Coworking spaces have become the new office, and coliving spaces the new home.
Nowadays more than ever people demand more flexibility, accessibility and collaboration in their working and personal lives. Both models, Coworking and Coliving, have come to stay.

+10 years in the coworking industry
We are the first coworking and coliving consulting firm operating globally from Europe. HWL collaborates with a multidisciplinary team of experts specialized in co-culture and new models of working and living.

Who is the mentoring for?

Entrepreneurs who want to open their own Coworking or Coliving space.
Prospective operators who have no experience in managing coworking or coliving spaces.
Professionals who want to specialize in the sector.
Operators who want to improve the results of their current space.
In addition, as the modules can be purchased separately, it is also aimed at community builders, sales and marketing managers.

What will you learn with the customised mentoring program?

From the hand of different Coworking and Coliving experts specialized in different areas of the business, you will learn how to manage the 360º management of the space, coordinate and supervise the different departments, as well as define business strategies in marketing, sales and community loyalty.

Mentoring modules

Introduction to CO Models

2 hours

History of Coworking / Coliving
The Coworking / Coliving Industry: growth, trends and relevant data.
Coworking / Coliving models.
Conferences, groups and links of interest.
Community Dynamization

2 hours

The Community Builder.
Who is your community?
Profile of members according to behaviors.
Phases of community development.
Sales Strategies, the Service and Pricing Model

2 hours

Coworker / Coliver persona.
Models of Coworking / Coliving plans.
Main platforms and sales channels.
Perks.
Business Model

2 hours

Services and Pricing model.
Opex.
Capex.
Profit and Loss.
CashFlow
Main Kpi’s
Customer Journey

2 hours

What is it and what is it for?
Phases: From lead generation to customer exit.
Methodology, tactics and best practices.
The art of the Host and the tour.
Lead Generation

2 hours

Facebook Ads: How to structure a campaign for Coworking / Coliving. Best Practices.
Google Ads: How to structure a campaign for Coworking / Coliving. Best Practices.
Landing Page: What is it and why.
Lead Nurturing

2 hours

Introduction to Customer Journey Lead Nurturing.
Introduction to Hubspot.
Introduction to Whatsapp Business.
Email Automation.
Newsletter.
Social Media Management

2 hours

Content Strategy.
Content Creation Process.
Community Management.
Customer Support.
Legal Aspects

2 hours

Coworking / Coliving contract.
House Rules.
GPD.
Staff manual: Action protocols in case of conflicts.
Staff manual: Operations.
Tools for operations optimization

2 hours

Management Softwares.
Other tools: Community management, CRM, access control, bookings, surveys, etc.
Project Management tools.
KPi's to measure business profitability.

What does the mentoring include?

Deliverable of each module
in PDF

Recording of the course if it is online

Notion project management template

Excel template to optimize
space distribution

Execel to calculate the
investment in digital channels

Mentoring fee and Payment method

You can choose to take the course:
100% online, 100% face-to-face or hybrid mode.

Full course
2.300€

VAT Not included

Single module
300€

VAT Not included

Method of payment:
The course can be paid by bank transfer after contacting us and evaluating together which modules are best suited to your situation.

Meet our Experts

Business Strategy

Finance

Digital Marketing

User Experience & Brand Strategy

Operations and Community

Space Design

What do our customers say

  • Manuel Zea, founder at Coworking Spain
    "HWL has become a benchmark in coworking. In recent years I can highlight its great work collaborating in the organization of national and international events such as Coworking Spain, Coworking Europe, Coworking India and Coworking Africa conferences."
  • Manuel Zea, founder at Coworking Spain
    "HWL has become a benchmark in coworking. In recent years I can highlight its great work collaborating in the organization of national and international events such as Coworking Spain, Coworking Europe, Coworking India and Coworking Africa conferences."
  • Xevi, Founder of Magnet Coworking
    "My name is Xevi and I am 2 months away from opening a coworking in Vic. The truth is that I came from another very different business but I was always attracted by the world of coworking because I am a very sociable person. Like any business in which you are not familiar you don't even know where to start... But I was lucky enough to meet a girl who passed me the contact of HWL and that's when everything became easier because my path was getting on track! Like everything in life when you don't know about a subject the best thing to do is to train yourself with people who know. So thanks a lot guys for everything.... See you soon at the opening."
  • Xevi, Founder of Magnet Coworking
    "My name is Xevi and I am 2 months away from opening a coworking in Vic. The truth is that I came from another very different business but I was always attracted by the world of coworking because I am a very sociable person. Like any business in which you are not familiar you don't even know where to start... But I was lucky enough to meet a girl who passed me the contact of HWL and that's when everything became easier because my path was getting on track! Like everything in life when you don't know about a subject the best thing to do is to train yourself with people who know. So thanks a lot guys for everything.... See you soon at the opening."