In the world of coworking and coliving, content isn’t just marketing — it’s storytelling, connection, and community building. How to create valuable content for coworking and coliving businesses starts with understanding that, whether you’re running a rural space or a city hub, your content shapes how potential members experience your brand before they even arrive. […]
A couple of years ago, I was designing a logo in front of my client and mesmerized by the change of colours and shapes, he told me “It’s art.” And then I realized that I was doing it all wrong. Design is not art. “Art is only intended to provoke thoughts and emotions while design […]
The power of the community Coworking spaces are made of professional communities where members interact professionally and socially, they grow individually and collectively in a community. An active and empowered community is very powerful. In my case, I created the community before opening my coworking space. I opened the coworking with the space half done […]
